Facebook’s New Look
Facebook is redesigning it’s News Feed? Why yes they are! With a total of 70 engineers and designers, a group of people worked 4 months focusing on the new update of Facebook’s News Feed. From their research and analysis, their market audience responded with a request for a “less-cluttered” Newsfeed. This new format will take up more of the screen, larger pictures, more content, and a shift of extra information (ads and other paid content) to the side. This new update will only be rolled out to a fraction of its users, but a small percentage of Facebook’s total users is still a rather large number. The ads that will be used will also be a lot more engaging, making it more suitable for advertisers. This update to its format is rather intriguing, and from the images shown in the news article, it does look as if Facebook’s new design is easier to navigate and use.
Articles Used: Rebecca Jarvis
Networking on Facebook
How do you attain Facebook Stardom? Here is how. Sandi, someone who has 100,000+ followers in both Facebook and Twitter, explains how you really need to reflect upon yourself and know your audience. You must ask the questions, “Who am I doing this for? Who is my audience? And who do I really want to connect with? What types of people?” It is only when you think of it this way that you are able to move away from the “old media land”. Sandi is also very consistent. She posts every hour, and she makes her posts very personal. Social media is becoming a trend of hope, support, and good as “hugging” in a sense has been more and more common.
Articles Used: Haydn Shaughnessy
Storylane ——> Facebook
Storylane, a young social network that is focused on telling stories, has been bought by Facebook. The initial purpose of Storyland was to “Build a library of human experiences by crafting a community where people can share things that really matter.” Hmmmm.. I wonder what site also does this. From the interface of Storylane to its purpose, this seems like an acquisition made to direct Facebook’s target scope at Tumblr. Tumblr, in my opinion, is mainly a place for stories and photos to be shared. With a start up like Storylane under its belt, Facebook can now directly figure out a way to integrate Storylane’s features into its own social media channel to pull away Tumblr users.
Articles Used: Seth Fiegerman